Articles

Direct Mail

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NewLook Marketing has been in the direct mail business since 1983. We offer an array of services such as addressing, inserting, sealing, mailmerge letters, variable images and many more services. There are all sorts of mailing programs to meet your needs to get the word out. If used correctly Direct Mail is possibly the best Read more >>

How Goalpost Netting Creates Name Recognition

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Remember what happened the last time your favorite team scored a touchdown? The next thing you saw was a net rising up between the goalposts showing the familiar caring hands and the word Allstate.

Make no mistake, the marketing people who came up with this branding idea are doing it right. Their money is well spent, and the reason is simple.